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100 Year Celebration Road Trip

Pep Boys Roadtrip

Client:Pep Boys

Scope of work:Activation

Year:2021

Pep Boys Roadtrip

100 Year Celebration Road Trip

Birthday celebration for Pep Boys 100 years of service across the country with Road Tour Bus. Celebrating their anniversary in each city with small, medium and large scale events and deploying guerilla marketing to engage with consumers and spread awareness

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